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Embracing #mideasexl: A Digital Identity for Mid and South Essex Collaboration

In today’s digital-first world, hashtags aren’t just labels—they’re living identifiers of movements, places, and shared goals. Recently, one particular tag caught attention: #mideasexl.
At first glance, it might appear to be a typo. But dig a little deeper, and you’ll find something more: a growing symbol of partnership, innovation, and collective impact across Mid and South Essex.

What is #mideasexl?

Originally spotted in a LinkedIn post celebrating the Partnership Networks Event in Mid and South Essex, the hashtag #mideasexl combines elements of:

  • “Mid Essex”
  • “South Essex”
  • A possible shorthand for “Integrated Local” or simply a stylized suffix (“l”)

Whether a happy accident or a deliberate branding experiment, #mideasexl is starting to take on a life of its own—and that’s the beauty of social media: organic evolution.

Why Hashtags Like #mideasexl Matter

Hashtags help communities:

  • Amplify shared efforts (especially in large, multi-organization systems like ICS)
  • Guide conversations around regional priorities and transformation
  • Build a digital identity that reflects both place and purpose

While some might prefer the more formal #MidAndSouthEssex, there’s real power in embracing emerging digital shorthand that’s relatable, memorable, and easy to type.

Making #mideasexl Work for You

If you’re part of the growing network of professionals, volunteers, and leaders shaping health and care in the region, here’s how you can use #mideasexl intentionally:

Use it alongside formal tags:

Pair with: #MidAndSouthEssex, #MSEPartnership, #IntegratedCare

Brand your posts visually:

Add banners or footers with the full region name for clarity.

Be consistent across platforms:

Whether on LinkedIn, Twitter/X, or event recaps—use the same cluster of tags.

From Mistake to Movement?

What started as a possible misspelling now has the potential to become a symbol of local pride and cross-sector connection. That’s the heart of digital storytelling—it adapts and grows with the community behind it.

So whether you’re sharing a success story, a collaborative project, or a shout-out to your amazing team, don’t hesitate to use:

#mideasexl
And let the region—and the world—know what Mid and South Essex is building together.

Final Thought:

Sometimes, the things we don’t plan turn out to be the most resonant. Let’s own #mideasexl—and make it mean something powerful.

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